Arsenic contamination of groundwater in Bangladesh affects millions and has been at the forefront of the international public health community's agenda for nearly two decades. Efforts to intervene have included installation of arsenic-free water sources and implementation of arsenic filtration systems, but have largely failed to achieve widespread sustainability due in large part to a lack of understanding of community needs in rural Bangladesh.
This study sought to bridge that gap by assessing the 'determinants of willingness-to-pay' for a novel filtration system, Arsenic Removal Using Bottom Ash (ARUBA), the goal being implementation of ARUBA filters with maximal success by incorporating communities' preferences.